Work in progress — we are putting the finishing touches on the new Purposeful & Paid. Everything you see is real; some corners are still being polished.
Purpose & money driven career transitions for senior professionals

You don't need to reinvent yourself. You need to reposition yourself.

For senior professionals whose work is a central part of who they are: I help you navigate your next career transition into work that is deeply purposeful and properly paid. Not one or the other. Both.

Your Experience + Your Purpose = Your Power

Coaching in English · Deutsch · Italiano · Français

Claudia De Pasquale, founder of Purposeful and Paid
1000+ hours of coaching delivered
70+ senior professionals coached 1:1
3 ICF-accredited coaching certifications
20 yrs Swiss private banking & wealth management
4 coaching languages, one international practice

The senior professionals I coach come from organisations like these

Danone, UPC, SBB, Novartis, Johnson & Johnson, Kuehne + Nagel, Nestlé and other organisations
Why the name

Purposeful & paid.
The and is the whole point.

If you're reading this, work has never been just a salary to you. It's identity, contribution, a place where you become more of who you are. Which is exactly why settling on either side hurts so much.

The market offers you two bad trades: meaningful work that quietly underpays you, or well-paid work that has stopped meaning anything. Most career advice accepts that trade-off and asks which half you can live without.

I don't. Purpose and compensation are held together here — never traded off against each other. Your experience is the asset that funds both. Repositioning is how you collect.

Purposeful work is not found before the work. It emerges during the work. Most career advice tells you to figure out what you want before you move. My experience — across 70+ client engagements — says the opposite: clarity comes from the doing.

— Claudia De Pasquale · Founder, Purposeful & Paid

The method

Three pathways. One repositioning.

Clients arrive knowing only what they no longer want. After two to three months of the work — resources, values, strengths made visible — one of three destinations consistently emerges. This framework wasn't invented at a desk; it was observed across 70+ engagements.

01

Reposition & Reprice

Move from a role you've outgrown into one that reflects who you are now — work that reconnects to purpose, and compensation that matches your real market value, not your original entry point.

For the invisible expert

02

Rise into Leadership

Step out of "the expert" box and into a leadership identity — negotiate the title, scope and compensation that reflect the executive-level work you're already doing, aligned with your values.

For the hidden high performer

03

Become a Founder

Translate your expertise into a viable business of your own — a defined offer, premium pricing confidence, and a structured transition without the financial free-fall.

For the employee ready to own it

You don't choose your pathway on day one. The work reveals it. Whichever it is, the destination is the same: work that matters, paid what it's worth.

Work with me

Two ways in. Same repositioning.

Group programme

The Purposeful & Paid Collective

The structured, community-supported entry point

Reposition alongside a selected group of senior professionals working through the same transition — with structure, accountability, and my direct guidance at every stage.

  • The full repositioning method, in a guided cohort
  • Peers who match your seniority — not a mass-market group
  • Live sessions, working materials, and real accountability
Get on the waitlist
Premium 1:1

The Collective VIP

Personalised, high-touch career transition coaching

The same transformation — deeper, faster, and built entirely around you. Private 1:1 work for professionals who want my full attention on their repositioning.

  • Fully personalised strategy, identity and market positioning work
  • Direct access between sessions — high-touch by design
  • In English, German, Italian or French
Apply for VIP

Many clients enter through the Collective and progress to VIP — same method, deeper and more personalised.

Fit

This work is selective — on purpose.

This is for you if

  • Work is a central part of your life and fulfilment — you're not looking to wind down
  • You identify with what you've built — not your age or life stage
  • You refuse to choose between meaningful work and financial ambition
  • You're self-aware, coachable, and ready to act — and to invest in yourself seriously

This is not for you if

  • You need emotional processing before you can take action
  • You want answers without doing the work
  • You want to think about changing — not actually change
  • You're looking for a cheerleader rather than a mirror
Next step

Your experience is not the problem. Your positioning is.

Book a free blueprint call. We'll look at where you are, where you're heading, and whether repositioning together is the right move — no script, no pressure.

Book your free blueprint call

Or write to me directly: hello@claudiadepasquale.com